✻ a website that works for you

Web design guides for small businesses

Practical, plain-language advice on planning, designing and budgeting for a website that wins customers — whether you sell down the road or across the world.

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GUIDE

Why every small business needs a website

The case for having your own site, even with social media and word of mouth.

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COMPARISON

Website vs social media page: do you need both?

What each one actually does for a small business, and why.

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GUIDE

How to choose a web designer in Kenya

What to look for — and red flags to avoid — before you hire.

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ROADMAP

Your first website: a step-by-step roadmap

A clear roadmap from initial idea to launch day.

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GUIDE

Landing page or full website: which do you need?

The difference between the two, and which one gets you customers faster.

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GUIDE

How much does a business website cost?

A plain-language breakdown of what drives website pricing.

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BUDGET

Yearly website costs: what to budget for

Domain, hosting, and maintenance — the costs that come after launch.

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CHECKLIST

Mobile navigation mistakes that cost you customers

A five-minute phone test and seven menu mistakes that quietly cost you enquiries.

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CHECKLIST

Common website mistakes small businesses make

The recurring issues that quietly cost visitors and sales.

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TRENDS

Website design trends worth paying attention to

Which trends actually improve results, and which are just decoration.

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COMPARISON

WordPress vs custom-built websites

A practical comparison to help you choose the right platform.

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GUIDE

Website accessibility: why it matters

A plain-language guide to designing a site that works for everyone.

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